Chapter 20: Writing Effective Routine and Positive Messages

Good writing is clear thinking made visible.

— William Wheeler, journalist and author

The art of Letter writing is no mere ornamental accomplishment, but something that every

educated person must acquire for practical reasons.

— Wren and Martin

Communication is defined as intercourse by words, letters, symbols or messages and a way

that one organisation member shares meaning and understanding with another.

— DeBows, Gilson and Odiorne

The trouble with so many of us is that we underestimate the power of simplicity.

— Robert Stuberg, author and speaker

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